Every hat has a story.  Every story deserves to be told.  What's your story? 

 


🎯 Program Overview:

WORN & TOLD™ (Hats WORN and Stories TOLD) is Iron Brand Hat Co.’s official storyteller program — a community of creators, cowboys, musicians, makers, and everyday folks who live the lifestyle our brand was built on.

We’re not looking for influencers.
We’re looking for storytellers — the kind who wear their grit with pride and aren’t afraid to show the dirt, the work, and the beauty behind the brand.

When you wear Iron Brand, you’re not just wearing a hat — you’re wearing your story.


🤝 Who We’re Looking For:

  • Ranchers, farmers, and rodeo hands who live by the land

  • Musicians, makers, and storytellers with grit and heart

  • Outdoor enthusiasts and Western lifestyle creators

  • Everyday people who live the Iron Brand values: work hard, stay humble, and wear it proud


🎁 What You’ll Get:

  • Exclusive access to new product drops before the public

  • Your own discount code to share with followers

  • Opportunities to be featured on Iron Brand’s social channels, website, and campaigns

  • First dibs on collaborations, photo shoots, and event invites

  • Custom merch, free hats, and insider perks


📸 What We Ask From You:

  • Share your Iron Brand story — in photos, reels, or words — once or twice a month

  • Tag @IronBrandHatCo and use #WornAndTold and #WearItAndShareIt  in your posts

  • Stay true to your roots — no filters, no fluff, just real life and real stories

  • Represent the brand with the same pride and authenticity it was built on


🧩 How to Join:

  1. Fill out the WORN & TOLD™  form below and we will send an application to your email. 

  2. Tell us your story — what drives you, what you do, and why you want to represent Iron Brand.

  3. If selected, we’ll reach out with your official welcome package and onboarding info.

 

At Iron Brand Hat Co., we believe in stories — the kind that don’t fade, even when the hat does.
If your story’s built on grit, tradition, and pride in where you come from —
then it’s time to wear it, live it, and tell it.